THE MLB WANTED TO THROW A JUNETEENTH CELEBRATION LIKE THE LEAGUE HAD NEVER SEEN. SO, WE THREW UNINTERRUPTED'S 2ND EVER "FAM JAM" CELEBRITY EVENT — EXCEPT THIS TIME IT WAS A WHOLE NEW BALL GAME.
WE RE-INVENTED THE RULES OF BASEBALL (SOFTBALL) TO PAY HOMAGE TO NEGRO LEAGUE GREATS, INVITING A WHO'S WHO OF MLB ROYALTY, THE BIGGEST NAMES IN CULTURE, AND HELD A MOMENT OF REMEMBRANCE FOR THE LATE GREAT WILLIE MAYS.
AGENCY: THE ROBOT CO // UNINTERRUPTED
CREATIVE DIRECTORS: ALBERTO CHAPA, CHRIS JAMES
ACDS: DOMINIC COOPER, JIMI HENDERSON
SENIOR DESIGNER: MICHAEL DARIENZO
RECOGNITION
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